About Hex Winter

Hex Winter is a creative architect, experiential producer, and artist who thrives at the intersection of storytelling, culture, and innovation. With a career spanning fine art, fashion, and nightlife, she has built a reputation for transforming bold ideas into immersive experiences that leave lasting impressions.

As the Co-Founder & Producer of CVLTVS, Hex has pioneered high-impact, experiential events that blend performance, narrative, and spectacle. Her productions—ranging from underground nightlife experiences to large-scale theatrical shows—have consistently sold out, broken records, and redefined what live entertainment can be. Her theatrical adaptation of Rocky Horror became the most successful theater production at House of Yes in 2023 + 2024, a leader in New York's event scene.

Beyond event production, Hex is a creative strategist and marketing powerhouse with a track record of viral storytelling. At House of Yes, she transformed a single negative review into a 1.2 million-view viral moment, sparking a sold-out merch line and skyrocketing engagement by over 3,000%. She has an innate ability to tap into cultural trends, craft narratives that resonate, and build movements—not just campaigns.

But at her core, Hex is also an artist. Her creative practice spans multiple disciplines, from photography and textiles to performance and immersive installation. With a lifelong passion for mythology, travel, and global storytelling traditions, her work explores the ways in which art and experience shape human connection.

Whether she's building a brand, designing a campaign, directing a show, or creating art, Hex approaches every project with vision, strategy, and an unrelenting commitment to impact. She doesn’t just produce events—she builds worlds.